• Buying Stage: Evaluating, Implementing, Purchasing

In the transportation industry, the demand created by population growth and today’s digital age is already happening. “Demand” in this case goes beyond volumes to include market pressures and a wide variety of competitive, economic, and policy issues. Resource constraints, regulations, evolving competition, higher customer expectations, and economic, as well as climate-related volatility are the “new norms.” To meet this demand, digitization of four fundamental elements – assets, talent, operations, and the network – is enabling transportation companies to rethink their business models and focus on how to drive revenue growth while managing operational costs.